Learn how Formation helps brands increase CLV by building deeper customer relationships
Download NowThe Formation Dynamic Offer Platform (DYNO) helps organizations to maximize their digital transformation investments and deepen their relationships with customers with gamified offers. Whether you are a loyalty marketer, product leader, data scientist, merchandiser, or driving your organization's digital transformation, Formation accelerates this process providing greater insights that grow customer loyalty using patented and proven machine learning technology that drives business outcomes.
See how Formation fits into your martech stack

Features

Comprehensive Offer Catalog
A rich catalog of offer types that enables brands and their marketers to engage their customers to meet specific business objectives such as increasing frequency, driving second purchase, category exploration, and digital onboarding.
Learn More
Automated Generation of Personalized Offers at Scale
Formation automates the creation, fulfillment, and measurement of dynamic and gamified offers taking your Time-To-Offer (TTO) from months to minutes. DYNO creates millions of offer variations using automated machine learning so loyalty marketers have more time to focus on the strategic elements of their program.

Gamified Offers
The industry’s only patented and personalized multi-step offers. Gamified offers make both transactional and non-transactional experience fun for consumers and drive business objectives from increasing frequency and spend to accelerating category cross-sell.
Learn More



Tech Stack Agnostic
Formation easily integrates into your existing MarTech stack and increases the ROI of your digital transformation. With its open API surface, can activate data across marketing, loyalty and other customer data sources to create more personalized experiencesI. This ease of integration jump starts the journey to highly enrich personalized and dynamic offers with every insight available.
Learn how Formation’s platform can support your brand’s unique business challenges
Download Now