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Grocery

Lock in your Share of Wallet with More Customers

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Business
Outcomes

Lock in spend from loyal customers

Secure the share of wallet on everyday goods with multi-action offers that reinforce the right consumer shopping habits.

Optimize vendor-funded dollars

Partner with CPGs to create vendor-funded offers that increase spend while improving the efficiency of discounts rewarded to customers.

Activate customers in new categories

Drive purchases in new, adjacent categories using personalized, multi-action offers that create new buying patterns.

Case study

A regional grocery chain differentiated themselves from larger national competition by implementing dynamic, personalized offers and was able to sustainably increase shopping frequency across their grocery, gas and convenience brands.

90%

Automation & ML improved offer creation speed by 90%

$5

Personalized offers increased average revenue per visit by $5

20%

Optimization of offers increased in-store visits by loyalty members by 20%

The Value of Dynamic Offer Optimization

  • 2-8%

    From increased purchase frequency, order value, and conversions

  • 40-60%

    From optimizing reward spend for each individual vs. mass offers

  • 100x

    Self-service SaaS product removes manual work associated with executing offers

Product Capabilites Overview

Productized offer types

Catalog of offers that enable brands to solve any business challenge

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Multi-action state

Gamified offers that create an emotional connection with customers

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Automated generation of personalized offers at scale

Create, fulfill and measure dynamic offers without additional operational overhead

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Machine-learning optimization

Continuous data-driven personalization, to increase the efficiency of reward spend

Full-stack integration

Integrate all existing technologies & data sources to create dynamic relevancy

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Test, measure, and learn

Ongoing, automated testing to ensure the most valuable reward configurations are offered

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