Join our team

We have lofty goals to improve customer engagement, and we know that meeting them will require assembling a diverse team of talented individuals.

Open Positions

Why Formation

Our mission is to use data to serve human motivation

Since 2015, we’ve been hard at work building a platform that fundamentally enhances the way in which customers are able to interact with the brands they love. That work has just begun.

As we continue the pursuit of our mission, we are looking to build a world-class team of individuals, all of whom will drive impact in a meaningful way.

Our mission is to use data to serve human motivation


Our Culture Includes Everyone

At Formation we believe that diversity, equity, and inclusion are essential to our success. We are committed to ensuring Formation is a fair and welcoming place to work for all, where we celebrate the myriad of perspectives, backgrounds and experiences of our team members. We embrace each other as the unique individuals we are.

Above all, we foster inclusive environments in order to do the best work of our lives.

Employee Spotlight

Sarah Siegel

Sarah Siegel / Data Analyst

What was a major selling point for you to consider working at Formation?

Flexibility and the types of data and projects you have the opportunity to work on/with.

How has Formation promoted your professional development?

By being given many, many opportunities to speak to and with clients I have become better with client communication and developed my presentation skills further.

Trish Wootton

Trish Wootton / Head of Sales Strategy and Operations

What do you find most interesting about the work you are doing?

I am a problem solver at heart. Formation is a company of people all willing to roll their sleeves up and work together to find solutions. My colleagues all come from different backgrounds and it is interesting to hear different approaches to solutions and how everyone brings their talent to push the business forward.

What do you do to balance your personal life with your work at Formation?

It isn't always easy but this is a company that values personal time. When I decide to shut down, I get the time I need to recharge.

Erica Sabalones

Erica Sabalones / HR Manager

What do you find most interesting about the work you are doing?

The most interesting aspect of the work I do is interacting with brilliant people. Our employees are exceptional at what they do and they have incredible backgrounds and interests.

What motivates your work, what keeps you going?

One of our company values is "We are always learning". This resonates with my day to day work. I am motivated to continuously iterate, reinvent and improve how I do things at Formation.

Joe Howard

Joe Howard / Enterprise Account Executive

What’s your favorite employee benefit or perk that Formation offers?

The ability to wear a few hats each and every week… constantly learning as a team and working on different activities in support of our clients. Though I have a defined job "role" at Formation, it is up to me how I chart the course.

How do you celebrate your team's wins?

As a team, of course! Recognize who helped from the wider teams that touch the customer in every aspect of their journey (Formations' Product organization, Solutions Team, Marketing, Engineering and Support functions). Everyone has a role in earning a new customer's confidence!


We invest in the health & well-being of our team


100% medical, dental, and vision premiums paid for full-time employees and eligible dependents.


We assist you with getting to and from work, including pre-tax transit benefits or a pre-tax parking benefit.


We appreciate work-life balance and have a discretionary PTO policy in addition to 12 paid holidays per year.


We invest in your well-being with our Wellness Reimbursement Program. Employees have access to meditation and mindfulness resources.


We are family-oriented and provide paid parental leave for those growing their families


We offer company-wide trainings and an internal mentorship program.


Huge impact. Cutting-edge tech. Great team.

Join us and help improve customer engagement for some of the world’s largest brands. Build innovative products that disrupt the status quo.

Open Positions

Want to join Formation?

See Open Positions

Contact the Formation recruiting team

Have questions for our recruiting team and our mission to improve customer engagement? Please reach out and say hello.