Dynamic Offers in Action

Best practices to improve the way brands achieve success with their customer offers.

See how Formation’s Dynamic Offer Platform enables leading brands to increase revenue & engagement.

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Formation’s leaders are at the forefront of loyalty trends - learn what’s on the horizon for innovative loyalty leaders.

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Is Your Tech Stack Ready For Modern Customer Loyalty?

Harnessing the power of dynamic offers is a game-changer for loyalty programs. Before you jump into implementing dynamic offers, assess your tech stack.

Why Modernizing Offers is Critical to Retaining Customer Loyalty

To provide the kinds of relationships consumers are craving, brands need to modernize their offers in order to become revenue powerhouses.

How Occasional Buyers Become Loyal Customers | The Power of a Loyalty Ladder

Learn how customer loyalty ladders allow brands to use the data already in their system to turn occasional buyers into loyal customers.

Infographic: Consumers demand more from loyalty programs

Challenges and Games Drive Consumers to Purchase More From Brands

Why Meta’s Stock Decline Matters to Loyalty Marketers

Meta’s large earnings miss is a clear sign of the rising financial impact new privacy changes will have for companies that rely mainly on mining consumer data.

What is the Future of Segmentation?

Most companies rely on segmentation for more targeted marketing, but it’s not effective in reaching consumers on a personal level.

Product Demo: Real-Time Offer Status

Formation delivers clarity, efficiency and fun for brands and their customers through Real-Time Offer Status and personalized loyalty challenges.

Challenges and Games Drive Consumers to Purchase More From Brands

Formation’s platform adds capabilities enabling brands to increase revenue via personalized loyalty challenges

Learnings from the Inaugural Hack Week at a Startup

Hack weeks are a significant investment. We’ve seen large companies successfully run their variations but do they also make sense for earlier stage startups?

How-To Modernize Loyalty Offers