Shatter success metrics with hyper–personalized offers

Formation's AI-powered marketing platform generates 3x revenue lift and 2x increase in marketing efficiency at enterprise scale.

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Precision incentives

Unique Approach

By continuously analyzing each customer's interactions, Formation is able to develop insights into an individual's underlying motivations and form offers that are personally tailored for greater relevance, engagement, and success against business objectives.

Unique Approach

What We Provide

Offers that offer more

Formation has developed a library of dynamic offer types designed to satisfy an extensive range of objectives across the customer life-cycle.

  • USE CASE 1:

  • USE CASE 2:

    Purchase Frequency
  • USE CASE 3:

    Product Exploration


Learn more about your customers and build stronger bonds by offering relevant products and services.

Onboarding Image

Purchase Frequency

Increase frequency and encourage routine behavior for specific actions.

Purchase Frequency Image

Product Exploration

Introduce new products and behaviors by building off of customers high propensity routines.

Product Exploration Image


Learn more about your customers and build stronger bonds by offering relevant products and services.

What We Do

Infinite individualization

Every aspect of Formation offers can be hyper-personalized. The number of combinations are endless, ensuring that each offer is tailor-made for each individual customer.

Infinite individualization Infinite individualization


Artificial intelligence. Real results.

Formation’s platform uses our AI/ML Engine to model the customer’s interests and motivations. Because the Engine’s machine learning algorithms are always analyzing your audience and tuning your offers, your campaigns will get smarter and more effective with each customer interaction.

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Transform together

With a powerful platform, proven methods, and a team with deep industry and technical expertise, Formation helps streamline your marketing process, allowing you to scale your programs and increase efficiency and speed to market.

Transform together

Want hyper-engagement?

Learn how we can get 1:1 offers in-market
in 60 days or less.


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