Shatter success metrics with hyper–personalized offers
Formation's AI-powered marketing platform generates 3x revenue lift and 2x increase in marketing efficiency at enterprise scale.
Contact UsPrecision incentives
Unique Approach
By continuously analyzing each customer's interactions, Formation is able to develop insights into an individual's underlying motivations and form offers that are personally tailored for greater relevance, engagement, and success against business objectives.
What We Provide
Offers that offer more
Formation has developed a library of dynamic offer types designed to satisfy an extensive range of objectives across the customer life-cycle.
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USE CASE 1:
Onboarding -
USE CASE 2:
Purchase Frequency -
USE CASE 3:
Product Exploration
Onboarding
Learn more about your customers and build stronger bonds by offering relevant products and services.
Purchase Frequency
Increase frequency and encourage routine behavior for specific actions.
Product Exploration
Introduce new products and behaviors by building off of customers high propensity routines.
Onboarding
Learn more about your customers and build stronger bonds by offering relevant products and services.What We Do
Infinite individualization
Every aspect of Formation offers can be hyper-personalized. The number of combinations are endless, ensuring that each offer is tailor-made for each individual customer.
HOW WE DO IT
Artificial intelligence. Real results.
Formation’s platform uses our AI/ML Engine to model the customer’s interests and motivations. Because the Engine’s machine learning algorithms are always analyzing your audience and tuning your offers, your campaigns will get smarter and more effective with each customer interaction.
Process
Transform together
With a powerful platform, proven methods, and a team with deep industry and technical expertise, Formation helps streamline your marketing process, allowing you to scale your programs and increase efficiency and speed to market.
