World's First Dynamic Offer Optimization Platform
Quickly send & optimize offers that increase engagement & drive revenue
Brands spend billions each year optimizing the beginning of the customer journey - from digital ads to web pages to mobile apps - yet fall short when it comes to the offers they send to their loyal customers. Only 33% of consumers find the offers brands send to be relevant to their needs. That's why the most customer-centric companies use Formation's patent-pending ML technology to automatically create and optimize billions of unique offers at the click of a button.
Bridging the Relevancy Gap
Join the Panel Discussion: Wednesday, May 19, 2021 | 11:00am PT
As 2021 provides more opportunities for brands to open back up and develop new relationships with their customers, it's no wonder why 71% of brands are planning increase their investment or invest for the first time in offer optimization technology in the next 12 months. Join us to hear how digital leaders, industry experts and loyalty innovators are breaking through the noise and bridging the relevancy gap.
Introducing the Loyalty Innovators Community
This community is a place for digital leaders, marketing executives and loyalty innovators to connect, share best practices and learn from each other on building that most authentic customer experience for our respective businesses.
World's First Dynamic Offer Optimization Platform
AUTOMATION ENABLED SPEED
RELEVANCE AT SCALE
CONTINUOUS OPTIMIZATION
Some of our customers
Featured Case Study
Starbucks + Formation
Read how Starbucks, the largest coffeehouse chain with more than 31,000 stores worldwide, had an ambitious goal to become the most personalized brand in the world. Their loyalty program, Starbucks® Rewards, saw a 200% marketing sales lift after using Formation to automate their offer creation, assembly, management, reward fulfillment and KPI measurement and tracking.