Watch BCG's Mark Abraham and Formation's Christian Selchau-Hansen as they discuss customer loyalty, recent consumer research and what it means in 2020.
By continuously analyzing your customer's behaviors, Formation develops insights into their underlying motivations and creates offers that are individually tailored for greater relevance, engagement and success of your business objectives.
Read how Starbucks uses Formation's offer management platform to simplify the deployment of individualized offers across channels by automating offer assembly, offer management, reward fulfillment and KPI measurement and tracking.
We've developed a library of dynamic offer types for your personalization marketing. Together, they're designed to achieve a wide range of objectives across the customer life-cycle.
USE CASE 1:Onboarding
USE CASE 2:Purchase Frequency
USE CASE 3:Product Exploration
Optimize and measure across channels, while improving ROI, increasing marketing operations efficiency up to 10x and net incremental revenue 3x.
Our automation platform creates and deploys up to millions of individually personalized offers across channels. Our AI/ML engine continuously analyzes customer behavior and fine-tunes your offers accordingly, so your campaigns keep getting more effective.
With a powerful platform, proven methods and a team with deep industry and technical expertise, Formation streamlines your personalization marketing process, allowing you to scale your programs and increase efficiency and speed to market.
Learn how we can help with your personalization marketing and get 1:1 offers in-market in 60 days or less. Contact us today for a demo.